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EVERYTHING is measurable in today's increasingly digital world. Clearly, businesses with a strong analytics program in place have significant advantage over those that don't. The right tracking initiatives help them effectively identify what is working and what is not, and to know whether they are making the right decisions . An effective KPI should be able to reflect, and relate directly to the business' goals. It should be quantitative and quantifiable, and linked directly to the measurement of your business' success. So, are you being S.M.A.R.T. about it? When you create KPIs, you should be able to answer these five questions known as the S.M.A.R.T. tips to help you identify the effective ones. ·    1.          Specific : Is this KPI too broad, or is it clearly defined and identified?       2.       Measurable : Can I easily quantify this measure?     3 .      Attainable : Is it realistic for us to obtain this measure? Can I take the appropria

5 performance metrics every NBFC should track                                              Visit :  https://finalyzer.beyondsquare.com    Non-banking finance companies (NBFCs) form an integral part of the Indian financial system. They play an important role by complementing the banking sector in reaching out credit to the unbanked segments of society, especially to the micro, small and medium enterprises (MSMEs), which form the base of entrepreneurship and innovation. The role of NBFCs becomes even more important now, especially when the government has a strong focus on promoting entrepreneurship so that India can emerge as a country of job creators instead of being one of job seekers. The NBFC sector in India has undergone a significant transformation over the past few years. The success of NBFCs can be clearly attributed to their better product lines, lower cost, wider and effective reach, strong risk management capabilities to check and control bad debts, and